{"id":8034,"date":"2017-07-24T05:53:32","date_gmt":"2017-07-24T05:53:32","guid":{"rendered":"https:\/\/www.swansonreed.org\/it\/en\/?p=8034"},"modified":"2017-07-24T05:53:32","modified_gmt":"2017-07-24T05:53:32","slug":"importance-rd-game-development","status":"publish","type":"post","link":"https:\/\/www.swansonreed.org\/italia\/archives\/8034","title":{"rendered":"The Importance of R&D in Game Development"},"content":{"rendered":"

Milan\u2019s Milestone Studios were established 20 years ago and have become well-known for developing racing games like Superbike World Championship and World Rally Championship.\u00a0<\/span>To keep up with the industry, Milestone has had to invest heavily in research and development in technology and expanding IPs. They are now building new IPs and looking to expand internationally.<\/span><\/p>\n

Although it has been a slow process to grow the company, the risks they took were worth it. They have grown from \u20ac2 million to \u20ac28 million in five years. Five years ago, Milestone decided they had to change their game engine.They needed to achieve better quality games and their engine was proving to be outdated and have limitations. <\/span><\/p>\n

Irvin Zonca from Milestone stated, \u201cIt was an engine that was getting old in almost every way. We couldn\u2019t create open worlds, the shaders were not great. It was quite old. Not flexible at all. It was okay for 15 years ago, maybe not even for ten years ago, but we talked with them and we said, \u2018We have to invest in technology. Technology is the core of a video game.\u201d<\/span><\/p>\n

Zonca states that the previous manager was not thinking in terms of taking risks and expanding the company. Eventually they asked themselves, \u201cWhere are we heading? Do we want to keep up with our competitors or not?\u201d<\/span><\/p>\n

Milestone\u2019s new commercial manager Luisa Bixio has focused on future growth and has been integral to building the company. Bixio said, \u201cWe want to be in business\u2026 To do that we have to change and we have to get better.\u201d Their expansion has resulted in hiring more employees to help with vital R&D for solutions like physics and AI.<\/span><\/p>\n

Ivan Del Duca, Head of the R&D department, said that they did 10 months of creating the technology to integrate and expand Unreal Engine, such as vehicle physics and driver AI. Thanks to their technological improvements and resulting increase in profits, Milestone can begin international expansion.<\/span><\/p>\n

Companies like this must conduct research and development in order to stay competitive in a world with ever-changing technology. Every time a console is released, it is essential that the developers catch up on the recent developments. \u201cYou have to keep learning if you are working as a game developer. So it\u2019s not something that scares us, it\u2019s just a reality. This is why we were happy about changing the game engine, because it was better.\u201d <\/span><\/p>\n

To encourage innovation and growth, Italian companies who conduct these kinds of activities may be eligible for R&D tax credits. To discuss the eligibility of your project, contact <\/span>Swanson Reed R&D Tax Advisors<\/span><\/a> for a free assessment.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Milan\u2019s Milestone Studios were established 20 years ago and have become well-known for developing racing games like Superbike World Championship and World Rally Championship.\u00a0To keep up with the industry, Milestone has had to invest heavily in research and development in technology and expanding IPs. They are now building new IPs and looking to expand internationally. […]<\/p>\n","protected":false},"author":1,"featured_media":8035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[285,408],"tags":[409,69,13],"class_list":["post-8034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-italia","category-case-law-italia-2","tag-game-development","tag-rd","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/posts\/8034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/comments?post=8034"}],"version-history":[{"count":2,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/posts\/8034\/revisions"}],"predecessor-version":[{"id":8037,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/posts\/8034\/revisions\/8037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/media\/8035"}],"wp:attachment":[{"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/media?parent=8034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/categories?post=8034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.swansonreed.org\/italia\/wp-json\/wp\/v2\/tags?post=8034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}